Information Collection and Use
When you use the Services, you provide information to us. CashMyGuns.com collects two types of information: (1) information that you provide to us that lets us know who you are (“Personally Identifiable Information”) and (2) information that does not by itself identify a specific individual (“Non-personally Identifiable Information”).
Personally Identifiable Information
Non-Personally Identifiable Information
We automatically receive and collect Non-personally Identifiable Information on our server logs from your browser, including your IP address, the Uniform Resource Locator (“URL”) that you just came from, which URL you next go to, browser type, browser language, date and time of your query, CashMyGuns.com cookie information, and the pages you request. This information is compiled and analyzed on both a personal and an aggregated basis. We may use third-party analytics services to collect, monitor and analyze the information collected as described above.
Use of Information
We will use Non-personally Identifiable Information to diagnose problems with our servers and software, to administer the Services, and to gather demographic information. Our third-party networks and servers will also provide us reports that will tell us how many ads were presented and clicked upon on CashMyGuns.com in a manner that does not identify personally any individual.
We may also use “pixel tags,” which are small graphic files that allow us to monitor the use of the Services. A pixel tag can collect information such as the IP address of the computer that downloaded the page on which the tag appears; the URL of the page on which the pixel tag appears; the time (and length of time) the page containing the pixel tag was viewed; the type of browser that retrieved the pixel tag; and the identification number of any cookie previously placed by that server on your computer. We may use pixel tags, either provided by us or by our third party advertisers and ad networks, to collect information about your visit, including the pages you view, the links you click and other actions taken in connection with our sites and Services and use them in combination with our cookies to provide offers and information of interest to you.
We also may allow certain analytic services and providers of applications used on the Services (e.g. sharing buttons) to collect Non-Personally Identifiable information by placing cookies on the Services that will track certain performance of our Services, such as, web traffic, click-throughs, etc., in order to assist us and our service providers in better understanding the interests of our users and to better serve those interests.
We may use other companies under agreements with us to serve advertisements when you visit and use the Services. These companies may collect and use Non-Personally Identifiable Information during your visits to the Services and other Web sites in order to provide advertisements about goods and services likely to be of greater interest to you. These companies typically use a cookie, a third party web beacon and/or pixel tags to collect this information. To learn more about this behavioral advertising practice in general and the options that you have, including your option or to opt-out of this type of advertising, you can visit www.networkadvertising.org. These cookies, web beacons and pixel tags do not collect any personal information from your computer, such as your e-mail address. Other companies’ use of their cookies is subject to their own privacy policies, not this one. Advertisers or other companies do not have access to CashMyGuns.com’s cookies.
Targeted Advertising By CashMyGuns.com
In order to serve offers and advertisements that may be interest to our users, we may display targeted advertisements on the Services based on Personally Identifiable Information provided by our users, including zip code and profile. We do not provide this Personally Identifiable Information to our advertisers when you interact with such an advertisement. However, please note that the advertisers (including ad serving companies) may determine based on their own analysis that a user who interacts with an advertisement targeted by CashMyGuns.com may fit into a certain demographical category; for example, an advertiser may determine that men ages 25-34 are interacting with a certain advertisement on CashMyGuns.com from a particular geographic area. You acknowledge that any information collected by such advertisers or advertising networks – and any options that you have with the use of such information – would be handled in accordance with the disclosures provided above in the “Advertising” section.
Information Sharing and Disclosure
CashMyGuns.com does not rent, sell, or share personal information about you with other people or nonaffiliated companies except to provide products or services you’ve requested, when we have your permission, or under the following circumstances:
We provide the information to trusted partners who work on behalf of or with CashMyGuns.com under confidentiality agreements. These trusted partners include companies with which CashMyGuns.com may operate co-branded websites or web-pages to expand their services using CashMyGuns.com’s Services. These trusted partners may use your personal information to provide services to you on our behalf, evaluate the effectiveness of the services, and to help CashMyGuns.com communicate with you about offers from CashMyGuns.com and our marketing partners. However, these companies do not have any independent right to share this information. We respond to subpoenas, court orders, or legal process, or to establish or exercise our legal rights or defend against legal claims.
The sites displayed as search results or linked to by the Services are developed by people over whom CashMyGuns.com exercises no control. These other sites may place their own cookies on your computer, collect data or solicit personal information. CashMyGuns.com may present links in a format that enables us to understand whether they have been followed. We use this information to understand and improve the quality of CashMyGuns.com’s search technology. For instance, this data helps us determine how often users are satisfied with the first result of a query and how often they proceed to later results.
Social Media Plug-ins
Social media plug-ins of social networks such as Facebook, Twitter, LinkedIn, Yahoo, Windows and Google plus (among others) are integrated on CashMyGuns.com’s website. Where CashMyGuns.com sites contain a plug-in to a social network, these are clearly marked (e.g. with a Facebook button). If you chose to click on one of these buttons or links, your browser connects directly to the servers of the relevant social network. The social network directly transmits the content of the plugin to your browser. If you are registered on the relevant social network and logged into your respective account the social network receives the information that the web page was used by you. If you interact with a social network plug-in (e.g. you press the Facebook “Like” –feature, the Twitter “Tweet this” feature and Google plus “1+” button or equivalent) or drop a comment on the appropriate web page, the corresponding information is directly transmitted to the relevant social network from your browser. If you are not registered with the social network or you are logged out before you visit CashMyGuns.com’s website, there is the possibility that at least your IP address will be submitted to and stored by the social network. If you interact with us through a social media platform, plug-in etc. then you may be permitting us to have on-going access to some limited information from your social network profile (such as name, email address, photo, gender, location, the people/sites you follow etc.).
Your Ability to Edit and Delete Your Account Information and Preferences
You can delete your CashMyGuns.com registered account by requesting an account deletion via email to [email protected] You must provide us with the email address of the registered account. After we have confirmed your request via email, we will remove access to your personal information from our user database.
Confidentiality and Security
We limit access to personal information about you to our employees and agents who we believe reasonably need to come into contact with that information to provide products or services to you or in order to do their jobs. Your information is stored on our servers located in the United States. We treat data as an asset that must be protected and use many tools (encryption, passwords, physical security, etc.) to protect your personal information against unauthorized access and disclosure. However, third parties may unlawfully intercept or access transmissions or private communications, and other users may abuse or misuse your personal information that they collect from the site. Therefore, although we work very hard to protect your privacy, we do not promise, and you should not expect, that your personal information or private communications will always remain private. Because email and instant messaging are not recognized as secure communications, we request that you not send private information to us by email or instant messaging services.
CashMyGuns.com is intended for general audiences over 18. CashMyGuns.com does not collect or maintain information from those that CashMyGuns.com knows are under 18, and no part of the CashMyGuns.com Services are targeted to attract anyone under 18.
If you are a California resident, in addition to the rights set forth above, you have the right to request information from us regarding the manner in which we share certain categories of your personal information with third parties, for the third parties’ direct marketing purposes. California law provides that you have the right to submit a request to us at the designated address and receive the following information: the categories of information we disclosed to third parties for the third parties direct marketing purposes during the preceding calendar year, the names and addresses of third parties that received such information, and if the nature of a third party’s business cannot be reasonably determined from the third party’s name, examples of the products or services marketed.
You are entitled to receive a copy of this information in a standardized format and the information will not be specific to you individually. Our designated email address for such requests is [email protected]
Request for Information
If you have questions, concerns or suggestions, please feel free to send an email to [email protected]
Last Update: June 7, 2019